Adwanted Media Pilot

Drive your advertising campaigns with Media Pilot

Adwanted Media Pilot manages all types of media (television, radio, press, digital, non-media) and advertising campaigns (classic, sponsorship, special operations, cross media…). Within a single database, Adwanted Media Pilot references all the information necessary for the activity of the advertising agencies (clients, media, rates, sectors, audiences, technical elements…) and enables the key stages of their advertising campaigns to be managed. Media Pilot offers more than 500 functionalities and a configuration adapted to the organization of each advertising network.

Manage your mono and multi-media campaigns

Adwanted Media Pilot allows you to plan single media, multi-media, or multimedia campaigns. Numerous automation features speed up and make the processing faster and more reliable (placement of preferential spots, placement of gratis, mass modification of spots, calculation of GRP, and CGRP…). The Planning, Distribution, and Sales Administration teams can thus plan, optimize, distribute, and invoice advertising campaigns in compliance with the contractual conditions negotiated with media agencies and advertisers.

Anticipate market developments

In an ever-changing advertising ecosystem, Adwanted Media Pilot offers regular updates and a highly flexible parameterization module to meet user needs. The software allows you to design and deploy all types of commercial offers. Media Pilot also guarantees you the respect of technical standards (EDI, dematerialization of messages…), market conventions (pige Kantar, PRICAT…), and legal obligations (Sapin 1 and 2 law, time quotas, copyrights…).

Stay connected

Adwanted Media Pilot is based on an open technical architecture and numerous “web services” to integrate perfectly into the market ecosystem. It communicates with third-party systems for media planning, spot allocation, yield management, broadcasting, accounting, and business intelligence. Media Pilot is also integrated into the information system of each advertising network.  

Anticipate market developments

In an ever-changing advertising ecosystem, Adwanted Media Pilot offers regular updates and a highly flexible parameterization module to meet user needs. The software allows you to design and deploy all types of commercial offers. Media Pilot also guarantees you the respect of technical standards (EDI, dematerialization of messages…), market conventions (pige Kantar, PRICAT…), and legal obligations (Sapin 1 and 2 law, time quotas, copyrights…).

Additional Software

ADWANTED CTS ADVERTISING

We also offer a light version of Adwanted Media Pilot.


ADWANTED MEDIACRM

Combine Adwanted Media Pilot with Adwanted Media CRM, the Plug And Play CRM for advertising sales department.


Software

Reach & Frequency


Adwanted Medialand

Reach& frequency for print, digital & cinema

Media Buying


Adwanted AdwOne

Ad campaign management & reporting

Adwanted Route API

Interface for complex OOH decisions

AD Intelligence


Adwanted AdMonitor

Brands ad expenses monitoring

Trading


Adwanted J-ET

Audio Trading system

Adwanted Platform

Print focused marketplace

Broadcast


Adwanted Audiotrack

Radio, Audio streaming services and podcast ad copy delivery

Adwanted CTS Broadcast

TV and radio station grid management system

Sales


Adwanted Allocator

Automatic ad allocation system for TV & Radio

Adwanted CTS Advertising

Advertising booking software

Adwanted JAM

Traditional media DSP and RFP

Adwanted MediaCRM

CRM (add-on to Adwanted MediaPilot)

Adwanted MediaPilot

Inventory management system (from booking to billing)

Adwanted Media Services

Media Pilot information access platform